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Public Relations

Not Sure How to Communicate to Employees? Try a Company Podc…

We have all been in a position where we have not been able to communicate our feelings or thoughts effectively. Whether it is telling your boss you do not like her idea, or informing your superior that you need a day off to go to the dentist, communication can be ...

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Unlike Many Things That Are a Lot of Work, Trade Shows Are W…

For entrepreneurs across every industry, trade shows loom as a large, tempting, but sometimes overwhelming idea. On one hand, they are a vast watering hole for partners, end-users and the press. On the other hand, the costs associated with trade shows are sometimes daunting for smaller companies and startups. So what’s the ...

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5 Ways You Can Help Mexico After the Deadly Earthquake…

The magnitude7.1 earthquake registered on Tuesday, September 19, in Mexico has left more than 200 dead, in Mexico City, Morelos, Puebla and State of Mexico, in addition to 800 injured and 39 buildings collapsed. Tragically, among the victims were 21 children and four adults who were at the Enrique Rebsámen elementary ...

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6 Reasons You Don't Need a Business Partner…

People starting off on their entrepreneurial journey often feel the need to partner up before they launch a company. That’s what I did when I started in December of 1999 and as I learned, partnering can actually create more stress and difficulties for you and your company than if you ...

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How to Create a Marketing Funnel That Will Increase Sales an…

It takes time to convince people to make a purchase. One of the best ways to move people through the buyer journey is to create a conversion funnel, which provides consumers with small actions that lead to a purchase. What types of content and messages can be used to successfully move consumers ...

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Maria Sharapova on What It Takes to Be a World Champion…

Chances are you already know a lot about today’s guest on the show. Especially if you are a tennis fan, or a fan of top world athletes, you know Maria Sharapova as one of the best tennis athletes in the world. Not only has she won a silver medal at ...

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How to Incorporate This One Employee Perk to Improve Your Bu…

If you ask them, many organizations will readily say they support and encourage learning as a priority — sometimes even as one of their core values. But, the reality can be different, despite employees, particularly millennials, communicating their clear preference for employers who give them lots of opportunities to learn ...

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Education vs. Experience: Which One Is More Important?…

As we hit “back to the school” season, many people may start to think whether college education is a must. College education is expensive but certainly important especially in some fields. However, graduating from college is not a guarantee of landing a job immediately. You also need experience in your ...

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The Luxuries People Can't Live Without (Infographic)…

From Wi-Fi to domestic travel, there are some things we can’t even think about living without. However, what if you had to choose between Netflix or Spotify? Turns out, most people would give up Spotify. Related: Why Travel Should Be a Top Priority for Every Entrepreneur A recent survey of more ...

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Pivot to the Future: How to Change the Course of a Flounderi…

Dara Khosrowshahi, a wildly successful entrepreneur, former chief exec of Uber and one-time Iranian refugee — and as of this month, Uber’s CEO — faces a daunting task: He needs to replace the dysfunctional dude-bro environment that once made the company thrive and now threatens its survival. Related: Uber Needs to Recreate its Company Culture. ...

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