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Online Marketing

How to Become the Coca-Cola of Your Industry Practically Ove…

In the next 24 months, direct lead generation will be inaccessible for most businesses. Soon, everything they taught you about Facebook advertising and lead generation will not work. The reason: The “big guys” have arrived and brought their huge budgets. Related: Want the Sale? Ask for It in Your Facebook Ads. ...

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The Brilliance of McDonald's Szechuan Sauce 'Fiasc…

If you know Rick and Morty, then you’ll know that in the third season there’s a story about how Rick broke out of prison and split up his daughter’s marriage and then is involved in a huge multi-dimensional battle involving other Ricks and when it ends Morty gives a speech ...

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The 3 Marketing Hacks You Should Be Using to Quickly Grow Yo…

Editor’s Note: In “Tough Love Tuesday,” we connect side-hustling entrepreneurs with support, resources and advice from top experts. Sign up to our email newsletter to be notified about our Tuesday Facebook Lives and check back to our side hustle topic page for more helpful tips. Without customers, you have no ...

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One Thing Coca-Cola, Geico and Under Armour Are Doing That E…

Billion-dollar brands inspire us; they give us the proof that “the sky isn’t the limit.” They raise the bar and help move us to bigger levels of greatness. As the saying goes, “success leaves clues,” and if we watch the big boys, we’ll have enough clues as to what’s working ...

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How to Succeed as a Creator and Entrepreneur…

Being an entrepreneur is not easy. Besides doing your best to stand out and build something unique, you also have to constantly be pumping out new content and stay on top of the recent trends in the industry. You must have the passion and motivation to be recognized, and most ...

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How to Create a Social Media Marketing Strategy From Scratch…

When I went rock climbing for the first time, I had no idea what I was doing. My friends and I were complete newbies about ropes and rappelling and every other bit of jargon and technique that goes with climbing. We saw others doing it spectacularly well. We were thrilled at the ...

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This 14-Year-Old Founder Explains How to Market to Teenagers…

Everyone knows that the root of marketing is understanding your audience. Knowing who they are, and where they are. Are they reading magazines? Tweeting on Twitter? Engaging in LinkedIn groups? Reading trade publications? Watching online videos? Knowing your audience is the single most important thing for a business owner to ...

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10 Ways the Cannabis Industry Is Rebranding to Meet Its Bigg…

Cannabis is evolving past the stoner age at a rapid pace, but are new marketing plans, products and events paving the way for this evolution, or is cannabis further away from being the next big thing than we think? Marijuana Business Daily quotes University of Northern Arizona sociologist, James Bowie, ...

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Tai Lopez's 7 Steps to Start Your Own Marketing Agency…

Most people dream of starting their own business and creating a life that lets you travel and have fun while getting paid. The problem is that 99 percent of people don’t follow through. But accomplishing it is easier than you think by creating a digital social media marketing agency. Tai ...

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10 Proven Ways to Make Millions on Social Media…

Marketers go where the people are, and marketing dollars follow. Last year, for the first time ever, marketers invested more money in digital advertising than television advertising. Today, the people are on social media platforms. Nearly 2.5 billion people use at least one social media platform each month, and companies ...

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