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Online Marketing

This PR Guru Says When It Comes to Social Media, Stop Doing …

Mimi Banks decided to open her own boutique, full-service social media agency after spending years working in the beauty industry. Today, she focuses on helping global beauty, luxury and lifestyle brands with social media management, influencer outreach, content creation and training. She sat down with Jessica Abo to talk about how she started MB ...

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6 Proven Facebook Advertising Offers You Can Use to Attract …

The following excerpt is from Perry Marshall, Keith Krance and Thomas Meloche’s book Ultimate Guide to Facebook Advertising. Buy it now from Amazon | Barnes & Noble | iBooks | IndieBound We’ve identified six proven Facebook offers that have worked across the board in multiple industries for our agency clients. ...

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How to Make Money With Facebook Ads…

What was once deemed the wild, wild west of advertising has now become the mainstream method for reaching your target audience. Today, driving sales with Facebook ads is one of the fastest ways to make money. No matter what type of product or service or information you’re peddling, the quickest ...

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The 10 Biggest Business Lessons We Learned In 2017…

2017 was a good year for many businesses, including my own. I earned a few bucks, brought on a few more clients and – most importantly – learned a few things. Here are just a few bits of knowledge gleaned from the past twelve months that should help all of ...

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Tai Lopez Reveals the Secrets He Used to Make Millions From …

Think about how you use social media. Is it simply a method to connect with people? A distraction from boredom at work? Or is it a tool to reach thousands—even millions—of qualified customers? “Business owners are bombarded by information about using social media, but have zero idea about how to ...

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11 Ways to Make Your Next Instagram Marketing Campaign Dazzl…

For many different types of businesses, Instagram is a meaningful opportunity to generate new customers or to better engage with existing customers. While some organizations have already adopted serious Instagram strategies (86 percent of the top brands are on Instagram, for example), many organizations have yet to develop a winning Instagram ...

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8 Simple Steps to Help Your Business Get Started on Instagra…

This story originally appeared on Buffer More than 500 million people use Instagram every day, and over five million businesses use Instagram to tell their stories visually, connect with their fans and build their brand. If you’re new to Instagram, it might be daunting to think about how you can stand ...

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A Resilient Personal Brand Ensures Your Competitive Edge…

“The future of work,” it’s the latest buzz phrase. Five years ago, that meant telecommuting, going paperless, shared workspaces and in-house coffee bars. Today, that topic means considering artificial intelligence, tenuous job security, contingent labor, robotics, job migration, talent underutilization, independent contractors on digital-only platforms (ever heard of Upwork?) and even workplace ...

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Is it Time to Cut Back? A Minimalist Approach to Social Medi…

Social media marketing is beneficial for a number of reasons. It improves brand awareness, brings new leads to your website, improves search engine rankings and provides excellent market research opportunities. With this in mind, it’s no wonder that 92 percent of marketers say that social media is important to their business. ...

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