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Online Marketing

What You Can Learn From These 3 Celebrity Women on Using Soc…

Disney channel actor and producer Zendaya recently said “If people know your name, they should know it for a reason,” meaning, if you have a platform, you should use it for social good. Zendaya is using her social media platform (she has nearly 47 million followers on Instagram alone) to ...

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7 Ways to Create Facebook Ad Offers That Grab Readers' …

The following excerpt is from Perry Marshall, Keith Krance and Thomas Meloche’s book Ultimate Guide to Facebook Advertising. Buy it now from Amazon | Barnes & Noble | iBooks | IndieBound The following framework will help you quickly create winning Facebook ads, multiple ad variations for testing, optimizing and reducing ad ...

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This Guy Fooled TripAdvisor Into Ranking His Garden Shed the…

If you’re running a small business you know all about how important online reviews can be.  Many of us check the ratings on popular sites like Yelp, Google, FourSquare and TripAdvisor before visiting a store, staying at a hotel or eating at a restaurant.  A couple of reviews, bad or ...

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4 Powerful Lessons My Facebook Prank Taught Me About The Pow…

Two years ago, a Facebook prank made me stop underestimating the power of the social media. I had read a lot about the Social media’s marketing power at the time, but I still took it for granted and certainly didn’t exploit it as an entrepreneur, not to its fullest anyway. ...

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How Do Your Social Media Habits Compare to the Average Perso…

If you’re like the average person, you’ll spend more than five years of your life on social media — five years and four months, to be exact. That breaks down to nearly two hours (116 minutes) a day spent on YouTube, Facebook, Snapchat, Instagram and Twitter — not to mention ...

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How Livestreaming Helped This Entrepreneur Earn $11,000 in H…

Most of the amazing entrepreneurs — with million-dollar businesses and giant personal brands — I feature here on The Pursuit and Entrepreneur.com have been building for at least a decade. Nicole Walters, however, has been in business for less than three years. By age 28, she was a highly paid executive ...

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4 Online Entrepreneurial Personas People Just Don't Fin…

We live in the interconnected digital age. Technology and access to the world are available at our fingertips. The first thing you probably do when you wake up each morning is to check your social media accounts. You see what family and friends are doing and get updates from the ...

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This Is the Content Strategy I Use to Dominate Your Facebook…

The problem with most content marketing strategies is that they place content as king. But, content isn’t king, and this is why … It isn’t to say creating quality, relevant content isn’t important. It is. Without this you have nothing, but even if you create the most high-impacting content around, ...

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This PR Guru Says When It Comes to Social Media, Stop Doing …

Mimi Banks decided to open her own boutique, full-service social media agency after spending years working in the beauty industry. Today, she focuses on helping global beauty, luxury and lifestyle brands with social media management, influencer outreach, content creation and training. She sat down with Jessica Abo to talk about how she started MB ...

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6 Proven Facebook Advertising Offers You Can Use to Attract …

The following excerpt is from Perry Marshall, Keith Krance and Thomas Meloche’s book Ultimate Guide to Facebook Advertising. Buy it now from Amazon | Barnes & Noble | iBooks | IndieBound We’ve identified six proven Facebook offers that have worked across the board in multiple industries for our agency clients. ...

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